SEO Agency in Boston
We are an SEO agency in Boston helping local businesses grow their online presence through search engine optimization. Our team works with companies across Massachusetts to improve rankings, attract qualified traffic, and increase revenue. From technical audits to content strategy, we deliver measurable results that matter to your bottom line.
Boston SEO Services
Link Building
Building quality backlinks requires careful outreach and relationship development, which our Boston SEO experts handle with precision. We connect your site with authoritative sources that search engines trust, creating a natural link profile that strengthens your domain authority over time. Every link we acquire serves a purpose and aligns with your business goals.
Technical SEO
Our team identifies and resolves backend issues that prevent search engines from properly crawling and indexing your website. We address site speed problems, fix broken redirects, implement structured data, and ensure mobile responsiveness. These technical improvements create a solid foundation that allows your content to perform at its full potential.
Local SEO
Businesses across Massachusetts benefit from our focus on geographic visibility and local search signals. We optimize your Google Business Profile, manage citations across directories, and ensure your NAP information remains consistent. Our approach connects you with nearby customers actively searching for services you provide.
Shopify SEO
Ecommerce platforms present specific challenges that require specialized knowledge and attention to detail. We optimize product pages, improve site architecture, and enhance your store's ability to rank for commercial keywords. Our work with Shopify merchants in Boston focuses on driving qualified buyers to your online store.
Ecommerce SEO
Online retail success depends on product discoverability and category page performance in search results. We refine your site structure, write compelling product descriptions, and implement schema markup that helps search engines understand your inventory. Our ecommerce strategies turn browsers into buyers through better visibility.
On-Page SEO
Content optimization begins with understanding user intent and matching it with relevant information on your pages. We refine title tags, headers, and body content while maintaining natural readability that engages visitors. Each page receives individual attention to maximize its ranking potential for target keywords.
Content Writing
Quality writing attracts both search engines and human readers when crafted with skill and purpose. Our writers produce articles, guides, and resources that answer questions your audience asks while incorporating relevant keywords naturally. We create material that establishes your authority and keeps visitors engaged.
Keyword Research
Understanding what your potential customers search for forms the basis of every successful campaign we run. We analyze search volume, competition levels, and commercial intent to identify terms worth targeting. This research guides our entire strategy and ensures we focus efforts where they generate real business value.
AI Powered SEO
Modern tools allow us to analyze massive datasets and identify patterns that would take weeks to uncover manually. We use artificial intelligence to predict algorithm changes, monitor competitor movements, and automate repetitive tasks. This technology frees our Boston SEO team to focus on strategy and creative problem-solving.
EXCELLENT Based on 6 reviews Posted on vanip patelTrustindex verifies that the original source of the review is Google. Jay built my eCommerce website from scratch for my store in Canada. I’m happy to recommend him for website design and development. He also handled local SEO optimization, and I’m now selling many products online organically.Posted on Aanchal RathorTrustindex verifies that the original source of the review is Google. We contacted Jay Patel because our website traffic suddenly dropped after a redesign. He checked our site and found indexing and on page issues we didn’t know about. Fixes were done step by step. Traffic hasn’t fully recovered yet, but direction is clearly improving.Posted on Prashant NavaleTrustindex verifies that the original source of the review is Google. We hired Jay Patel after our website was not getting any organic leads for months. He first explained what was wrong instead of selling packages. Seo work is still ongoing, but impressions and clicks are improving slowly. This feels more real compared to our past experience.Posted on Kelvin MavuyaTrustindex verifies that the original source of the review is Google. Jay Patel optimized our Google Business Profile from scratch for K&M High Quality Painting in South Africa. We started getting local leads from the first month and now receive around 8–10 leads per month near our location. Very happy with the results.Posted on Dhrupal PatelTrustindex verifies that the original source of the review is Google. "LHighly impressed with XSquareSEO's services! They've significantly boosted my website's visibility and rankings. The team is knowledgeable, responsive, and delivers results. Definitely a five-star SEO company!
4M +
Keywords Ranked
95 %
Client Retention
38 +
Projects Delivered
3 +
Years in Business
Why Choose XSquareSEO as Your Boston SEO Partner?
Boston’s market is different—the competition here doesn’t sleep, and neither do we. We’ve spent years working with local businesses who were tired of agencies that overpromise and underdeliver. Our approach is straightforward: we audit your site, identify what’s holding you back, and fix it. No fluff, no monthly reports filled with vanity metrics. We track revenue, leads, and actual business growth.
Our clients stay with us because we answer calls, explain what we’re doing in plain English, and adjust when something isn’t working. We know the neighborhoods, the local search patterns, and what it takes to outrank competitors in your space. If you want an agency that shows up and does the work without the sales pitch, that’s us.
Talk to our Boston SEO professionals about your project
